*This shoe shopping post is a collaboration

Impulse buying is the enemy of a decent pair of shoes. Now, before you accuse me of being dramatic, allow me to explain what I mean. Impulse buying is what happens when you enter a purchase without having done your research upfront. Buying blindly puts you at risk of buying poor quality shoes, or conversely – being ripped off even if the shoes are of good quality.

What is your reason for shoe shopping?

Remember that the best quality in the world is of very little use if the shoes are not being worn for the right reason – that is to say, the reason they were made. Looking to run a marathon? Do not buy fancy platform shoes. Looking for the perfect shoes to wear for special events, like weddings? Hiking shoes are not the solution. Although the differences do get smaller, such as the difference between running and walking, it is always advisable to buy purpose-specific shoes, like those on sale from notable brands like Nike. In the long term, you will get better value for your money.

Will your shoes last as long as your interests?

While the rest of body tends to take it in turns to take a break, your feet are seldom out of action. The huge demands we place on our feet means that they need a bit of extra TLC when it comes to looking after them, and the best way to do this is to buy footwear that is both protective and supportive, based on the activities you enjoy.

Shoes that provide arch support are even better, as that can help to relieve stress on your knees, back, feet and hips. Nike shoes are perfect examples, with several models available on sale. The right support in your shoes can help you to evenly distribute pressure across your body, which not only can help alleviate overall fatigue, but can help to prevent strain injuries over time.

What should my shoes be made of?

Happily, there are many options when it comes to manufacturing materials. Although leather is quite common and also beneficial terms of strength and breathability, many people object to using animal products. Luckily, the variety beyond leather is massive, including synthetic leather, foam, fabric and rubber.

Shoes made from synthetic materials can be better priced, as the production cost is much lower. However, they also tend to be less durable, although advances in technology is swiftly addressing this problem.

Fabric shoes are another option, and choices range from cotton to nylon, polyester and even wool! These shoes are versatile and stylish, but again – be sure that you do not fall into the trap of “cool-looking” shoes – the function of the shoe should lead your decision making.

Most in-shoe supports are made from foam, and it is an especially useful material for creating cushioning. It helps with creating impact barriers, particularly in running shoes, insulates the outer part of the shoe, and makes the shoe soft and wearable.

Now that you know what to look for, let me wish you all the best in your shoe shopping for your new pair of shoes!